TAP SONIC Ignites K-pop Fever with Girls’ Generation

– October 25, 2011Posted in: K-pop News

Neowiz Internet announced that they have updated their flagship mobile game, TAP SONIC, with Girls’ Generation’s (aka SNSD) brand new single, “The Boys.”

TAP SONIC is a rhythm action game featuring a unique “tap slide” game play. It’s one of the most downloaded games in Korea, boasting more than 7M total downloads in the Apple App Store and Android Market.

Korean pop idol group Girls’ Generation released their third full album worldwide on October 19, and the single “The Boys” in the album is currently sweeping all the music charts in Korea. TAP SONIC quickly delivered localized versions of this popular track to its music library. For example, TAP SONIC downloaded from the US App Store comes with an English-language recording of the song.

TAP SONIC will license and add more tunes from Girls’ Generation’s third album to its worldwide service. Neowiz is also expecting to shed new light on Girls’ Generation’s previous popular songs already in TAP SONIC, including “Tell Me Your Wish (Genie),” “Gee,” “Kissing You” and “Way to Go!”

Joon-Il Park, lead product manager for Neowiz Internet, says, “As Girls’ Generation is becoming more popular outside of Korea, it is great to leverage the global status of TAP SONIC by providing their songs with it. We can also boost global K-pop fever by introducing more and more domestic K-pop songs to global TAP SONIC players.”

TAP SONIC hopes to spur the expansion of its market territory with this major update of music content. In addition to K-pop, the latest update of the TAP SONIC music library includes local hit tunes such as Lady Gaga’s “You and I” and Good Charlotte’s “Girls Boys.”